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A lead generation agency for UK trades
that sells booked surveys — not lead lists.

Most lead generation agencies work for any industry, charge a retainer, and hand you contact details. MyTradeBuddy works only with UK trade businesses, generates exclusive demand in your area, qualifies every homeowner, and follows up until a survey is booked in your calendar. You pay per booked survey — no retainers, no contracts, cancel any time.

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1
Business Per Area
70%+
Surveys That Convert
0
Contracts Or Retainers
Direct Answer

What does a trade lead generation agency do?

A lead generation agency creates demand for your business instead of waiting for it. MyTradeBuddy does this exclusively for UK trades: targeted local ads generate enquiries in your patch alone, AI qualifies each homeowner on area, timing, job type and intent, and automated follow-up chases every enquiry by phone, SMS and email until it becomes a booked survey in your calendar — so you quote face to face instead of buying a phone number three other firms are already calling.

Targeted local ads built around your trade and your area
One business per patch — enquiries never resold or shared
AI qualification on area, timing, job type and intent
AI call to every new enquiry, then SMS and email follow-up
Booked and confirmed surveys in your calendar
CRM tracking from first enquiry to closed job
How It Compares

A trades-only agency vs the usual options

OptionTypical gapMyTradeBuddy approach
Generalist lead generation agenciesMost agencies serve any industry that signs, charge a monthly retainer plus ad spend, and report on leads delivered — whether or not any of them turn into booked work.Trades only, with qualification and follow-up built for how trade jobs book. You pay per booked survey, so the report and the result are the same thing.
Shared lead marketplacesThe same homeowner is sold to three or four companies at once, so you race to call first and quote lowest — and pay whether or not anything books.Exclusive enquiries generated for your business alone, chased by phone, SMS and email until they book or say no.
Doing it all in-houseAds, qualification and chasing all depend on whoever is free in the office — and enquiries that arrive evenings and weekends wait until someone is back.The system answers, qualifies and follows up around the clock, so the first responder to every enquiry is always you.

Not sure whether to buy leads or pay per booked survey? Read the maths in pay per lead vs pay per booked survey.

Why It Matters

A generalist agency learns your trade on your budget

When an agency serves dentists on Monday and plumbers on Tuesday, the qualification questions, ad angles and follow-up scripts are guesses until your money has paid for the lessons. Working only with trades means the system already knows what books a boiler survey, what a kitchen enquiry needs to be worth quoting, and when homeowners actually pick up the phone — and because you pay per booked survey rather than a retainer, an unqualified enquiry costs the agency, not you.

FAQ

Lead generation agency FAQs

A booked survey: a qualified homeowner confirmed in your calendar. Not a retainer, not clicks, not a list of phone numbers. There are no contracts or minimum commitments, and you can stop at any time.

An agency — and the difference matters. Lead sellers buy or collect enquiries and resell the same homeowner to several companies. We generate demand for one business per area, qualify it, follow it up, and it is never resold or shared.

UK trade and service-area businesses: plumbing and heating companies, kitchen and bathroom companies, roofers, builders, electricians and similar local service teams.

No — trades only, and that is deliberate. The qualification questions, follow-up sequences and sales material are all built around how UK trade jobs actually get booked, rather than adapted from another industry on your budget.

Every enquiry is qualified before it reaches your diary: the homeowner wants the work done as soon as possible and has answered the questions that matter for the job — for heating work, that includes current fuel type, timeline and finance questions.

Across our clients, over 70% of booked surveys convert into jobs overall. We also provide SOPs and sales material to help lift conversion further once you are in front of the homeowner.

Where Next

See the system behind the agency

How the lead generation works

The full system — targeted ads, AI qualification, relentless follow-up and booked surveys — explained step by step.

Lead generation for trades

For plumbing & heating

Boiler installs, repairs that become replacements and service work, qualified before they reach your diary.

Lead generation for plumbers

Pricing

Pay per booked survey with no contracts and no minimum commitment — see how the numbers work for your area.

View pricing

See what exclusive demand looks like in your area

Book a demo and we will walk through how many booked surveys your patch can support and exactly how qualification and follow-up work.

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