Frequently asked questions,
answered straight.
Booked surveys, pay-per-survey pricing, exclusivity, qualification and how the system runs — the same answers you'd get on the call, without booking one first.
Booked surveys, not leads
No. You pay per booked survey — a qualified homeowner with a confirmed slot in your calendar. Leads are the input, not the product.
An enquiry qualified on area, timing, job type and intent, pushed to a confirmed appointment in your diary — with reminders, reschedule logic and quote follow-up behind it.
Completely exclusive. Each booked survey goes to one business only — never resold, never shared. We also only work with one business per area, so you're not competing with another local firm on our books.
Established UK plumbing and heating businesses that want consistent boiler installation work, kitchen and bathroom renovation companies that want booked home surveys, plus roofers and builders. Trades only — we don't take clients outside the trades.
Directories and marketplaces sell the same enquiry to several businesses and you pay whether or not anything books. We generate exclusive demand in your area, qualify it, follow it up until it books or says no, and only charge when a survey lands in your calendar.
We work across the UK, but only with one business per area — so availability depends on whether your patch is already taken. The intro call starts with an area check.
What you pay, and when
We agree a price per booked survey for your trade and area. The main factors are your trade, your area, average job value, and how much of the system you want. You only pay when a qualified homeowner is confirmed into your calendar.
No. Clicks, form fills and phone calls that never turn into a confirmed survey cost you nothing. The follow-up system chases them — you're only charged when one becomes a booked survey.
Reschedules are chased automatically by the follow-up system. If our checks show an enquiry was fake, it can be credited towards the next survey — assessed case-by-case after our own verification.
No contracts, no commitments. You can cancel or drop out at any time, and your service continues until the end of the current billing period.
Yes. Call the live test line from the site and hear how the AI handles a real enquiry before you commit to anything.
Qualification and exclusivity
We generate all demand ourselves with our own ads and lead generation in your local area. We never buy enquiries from third parties or lead resellers.
The homeowner wants the work done as soon as possible and has answered qualification questions — fuel type, timeline, finance and more — before anything reaches your diary.
Over 70% of booked surveys convert to installations overall. We also provide SOPs and material to raise your conversion, and the qualification system trains lead quality upward over time.
No. Every survey is exclusive to you, and we only work with one business per area — the opposite of shared-lead marketplaces where five firms ring the same homeowner.
AI qualification and follow-up
The system calls it up straight away, then follows up by phone, SMS and email until the homeowner books a survey or says no. Speed matters — jobs go to whoever responds first, and that's always you.
Only when the enquiry books or clearly says no. Nothing is left to whoever happens to be free in the office — every enquiry, survey, quote and job is tracked in the CRM.
A 24/7 answering system that picks up your calls, qualifies the caller and books appointments — so missed calls stop turning into missed jobs. It's an add-on to the booked-survey system, priced clearly on the call.
No. Ads, qualification, follow-up and booking run for you. Your job is turning up to the surveys in your calendar and quoting the work — the CRM keeps the pipeline visible if you want to look under the bonnet.
Fit, the intro call and setup
It's for established UK trade businesses that want consistent work and can take on more jobs. It's not for complete beginners, and it's not for businesses that can't handle extra capacity.
We check whether your area is available, look at your current pipeline and rough numbers, and tell you straight whether pay-per-survey makes sense for your business. If it's not a fit, you'll still leave knowing where your pipeline leaks.
Timing depends on the setup. Simpler installs can move quickly, while custom integrations, chatbot work, website builds and SEO setup take longer — you'll get a realistic timeline on the call.
Still weighing it up?
Pricing
Pay per booked survey with no contracts and no minimum commitment — see how the numbers work.
View pricingHow lead generation works
The full system: exclusive demand, AI qualification, relentless follow-up and pipeline control.
Lead generationAI receptionist
24/7 call answering that qualifies callers and books appointments while you're on the tools.
AI receptionistQuestion we haven't answered?
Book a call — we'll check if your area is available and answer anything else directly. If it's not a fit, we'll tell you.